Christian Cowan FW20 / Hair by Laurent Philippon for Bumble and Bumble
New York Spring Fashion Week 2020
Show: Christian Cowan
Hair: Laurent Philippon for Bumble and Bumble
INSPIRATION/DIRECTION: "Rock and roll – sexy and rough," said Laurent Philippon, Bumble and bumble Global Fashion Director and Christian Cowan hair lead. "We were inspired by the wildness in this season's collection. This girl is partying, but she's precise. So we went for an inverted French twist, and roughed it up – making it a little mullet-esque."
STYLING METHODS: Prep the hair with Thickening Spray. Tease the center back of the head, then gather the hair and twist it to the left, pinning the roll (tightly) into place. Use Sumogel to grab more texture on the surface, pulling pieces gently throughout for a piecey effect. Spritz Sumo Liquid Wax+ Finishing Spray throughout for buildable separation, light hold, and natural sheen. Lock in the look with Strong Finish, Spray De Mode, or Does It All.
PRODUCTS USED: Thickening Spray, Sumogel, Sumo Liquid Wax+ Finishing Spray, Strong Finish, Spray De Mode, Does It All.